Beachgoers can now in style, or shall we say in a boujee way, then this new collaboration with Magnum and Alexander Wang is for you!
This year during the annual Cannes film festival, Magnum the ice cream company brought out designer Alexander Wang and supermodel Bella Hadid to debut a new product for beachgoers.
At their annual high profile Cannes campaign launch, Magnum and Wang debuted a luxury leather limited edition Cooler which was modeled by none other than Bella.
Not only did they debuted this new product, but they got to dop some ice cream in white and dark cholate while at the event.
This is the time that Wang has attended the Cannes film festival while Bella is a novice and has attended for many years.
“Everyone dresses up and it’s so indulgent and extravagant and has such a great energy. It’s high intensity, but for a few days, it’s fun,”
Wang said while Bella said,
“It’s one of the biggest red carpets I’ve ever done, and it’s really something special.”
She even admitted that she has times where she gets nervous and “forgets to pee” before the big walk.
This handmade leather-covered portable cooler is available for purchase exclusively at AlexanderWang.com for $895 right now.
Take a look at their debut at the festival below!