After announcing the release month of Views From The 6 and dropping “Summer Sixteen”, it was only a matter of time before Drake and his OVO squad started dishing out the promo for his highly anticipated album. With All-Star Weekend taking over T.O. this month, promotion is in full swing. If you step a Jordan-covered foot anywhere in Toronto right now, you’ll notice advertisements for the 6. Billy Bishop Airport (Toronto’s International Terminal) tweeted out pictures of some of the ads, adding “the #6god has landed.” Yea…Drake’s on the airport’s Instafeed. Look at The Boy.
— Billy Bishop Airport (@BBishopAirport) February 9, 2016
Not long after the BBA post, Drake himself took to Instagram to post a huge billboard with a simple message: “VIEWS.” His caption read “All Star Weekend,” which references the upcoming NBA event but, knowing Drake, could also indicate a big album drop to mark the occasion.
With about two months left before the album drops, it’s highly likely that Drake will be rolling out the red carpet in a number of ways, especially in the city of Toronto. Ladies and gents: it’s officially Drizzy season.