Back in the day, when Vine was a thing, Peaches Monroee broke the Internet when she posted a six-second video coining the term “Fleek.”
The word, which is now used in so many conversations around the world and hated by some as well, even made it on the most used words back in 2015.
Well, Monroee is back! This time not with a new “fleeky” word, but with her own makeup line.
Just like “Damn Daniel” with a lifetime supply of Vans and “Cash Me Outside” girl with her clothing line, it seems like overnight, Internet celebrities are making their mark to be rich and famous.
Needless to say, Peaches wants her time to shine now that Vine is gone into the wind. Through a crowdfunded cosmetics line, Monroee, whose real name is Kayla, is able to have her, “eyebrows on fleek, da f**k” with her own cosmetics.
“I came up with the phrase/word “Eyebrows on Fleek,” says Kayla. “Everyone has used the phrase/word but I haven’t received any money behind it or recognition. But for the most, I want to start a cosmetic line and hair line.”
The phrase went so far as to be used by people like Christina Milian, Ariana Grande, and Nicki Minaj. Even brands like House of Pancakes and Taco Bell used the term.
Back in 2015, she told The Fader, “I gave the world a word. I can’t explain the feeling. At the moment I haven’t gotten any endorsements or received any payment. I feel that I should be compensated. But I also feel that good things happen to those who wait.”
“People are still using [the phrase], when I go places people still recognize me. I was scared at first, but I thought to myself, if it’s still being used 3 years later why not start something and expand. My plans for the hair line is make sure people enjoy/learn about hair extension, also I want to expand, by reaching millions of people; also with the cosmetic line I want to bring out my creative side, I want so many young ladies and women to feel even more beautiful. But I do know this is going to be hard work but I am willing to do [it], even while in college.”
As of now, she has just under $5,000 in a day of a $100,000 goal. The line, which we would say is expected to be called “on fleek,” still has no release date.