One thing’s for sure – no one can knock the Kardashian/Jenner family’s hustle!
It’s no secret that 19-year-old mogul, Kylie Jenner, is one of the most talked about celebrities on the planet. The young entrepreneur launched Kylie Cosmetics in 2015, and now, proud momager Kris Jenner is claiming that the makeup brand has made $420 million in retail sales!
We can’t say we’re surprised…
If this is true, TMZ reports that Kylie is expected to turn her cosmetics empire into a billion-dollar company by the year 2022. Kylie Cosmetics is set to see a 25% increase in sales this year alone.
Women’s Wear Daily puts these numbers in perspective, by explaining:
“The Estée Lauder Cos. Inc.-owned Tom Ford Beauty was said to have reached revenues of $500 million after a decade, and the brand is considered to be one of the two fastest growing in Lauder’s portfolio, along with Jo Malone. Bobbi Brown, also part of the Lauder stable, took 25 years to reach the billion-dollar mark in 2016, with L’Oréal‘s Lancôme finally hitting the milestone in 2015 after 80 years.”
Of course, with success comes criticism. In the past, Kylie Cosmetics has been accused of using the same formula as another popular makeup brand, Colourpop. With similar packaging and matte lip colors, the two brands also share the same parent company – Seed Beauty.
Kylie has been accused of taking Colourpop’s formula and selling her lip kids at a much higher price. While the Kylie Lip Kit, which includes a lip liner, sells for $29, the Colourpop Ultra Matte Liquid Lipstick sells for $6.
But Kylie quickly took to Instagram to shut down the rumors:
Well there you have it! Nothing will stop Kylie from expanding her brand.
In celebration of all her success, let’s look some of our favorite makeup looks Kylie’s created with her brand!
Photo: 1 of 11