Reebok has signed Black Panther star Danai Gurira as their newest female sports brand ambassador!
Dani Gurira from Marvel’s “Black Panther” and “The Walking Dead” has signed on to be the new ambassador for Reebok.
While this is her first activewear campaign, she does not shy away from physical activity in her personal life.
In an interview with Women’s Health, she shared that she grew up playing sports. Now that she is older, she devotes in her busy schedule to get to the gym at least four times a week.
Gurira joins Reebok’s growing female roster — Teyanna Taylor, Gigi Hadid, Ariana Grande and so many more.
“Danai brings with her a unique intensity that’s already inspired countless women to discover their own strength,” said Todd Krinsky, GM of Reebok Performance in an official statement. “We’re thrilled to have her join our family and help lead this inspiring coalition.”
Through this partnership, Gurira wants to share her activism towards the beneficial relationship between physical and mental strength.
“We all view strength differently: through physicality, through mental fortitude, through honesty and perhaps most importantly through community,” says Gurira in an official statement. “My goal is to work with Reebok to galvanize women in all communities to find strength within themselves so that we may continue to lead this cultural revolution. Each one of us should be hero to each other.”
Take a look at pictures from her campaign photo shoot along with a letter she wrote when she was younger about physical fitness.