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HU Exclusive: Giving You The Keys To Zell Swag’s Brand Release And Listening Party 

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HU Exclusive: Giving You The Keys To Zell Swag’s Brand Release And Listening Party 

The night was shining as Zell Swag released his luxury clothing line along with his new EP.


Love and Hip Hop’s Zell Swag had all of Hollywood out for the release of his luxury clothing line and the listening party for his EP “As Seen On Tv.” Hollywood Unlocked was in the building to give you the exclusive on everything.

Zell’s clothing line, EastAvenue was on display, and let us just say, his pieces will have you shining like a diamond. Each piece which is hand made featured beautiful broaches on items like shirts, socks, durag’s, pants and so much more.

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When speaking to Zell, he shared the inspiration behind this design, he shared that the name came from the street he grew up on in Ohio while the look of the collection came from where he is at today. Zell shares that while the area was “gritty and rough” and he was one of the “gems” that came out of that neighborhood.

As for the release of his EP “As Seen On TV” it was amazing! Zell took to the middle of the floor to perform which had the whole party lit.

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All in all, the event was amazing and drew in a lot of Zell’s castmates as well as other VH1 stars from Basketball Wives.

Take a look at our interview with Zell below!

 

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