In-N-Out Sues Puma Over ‘Drive-Thru’ Sneakers
In-N-Out does not play when it comes to its trademark, the independent food giant is suing PUMA after they released a sneaker that resembles one of their logos!
The Blast reports that court documents that were filed show that In-N-Out claims they’ve been selling shoes with their trademarked logos on them since 1992. They say they have never once licensed their trademarks to a third party and have in no way collaborated with the sneaker brand.
They also add that Puma has started to sell sneakers title the Cali-0 Drive Thru CC, which they believe “bear marks essentially identical to In-N-Out’s federally registered Palm Tree mark and use design elements confusingly similar to In-N-Out’s federally registered Red and Yellow In-N-Out mark and In-N-Out Trade Dress.”
In-N-Out says they sent letters requesting that PUMA stop selling the shoes, however, they have “has thus far been unwilling to discontinue all of its infringing activities.”
They even claim that the website advertises the kicks as “The California Drive Thru pays homage to this classic style and an essential part of the Cali lifestyle: its burger diners.”
The burger chain is suing for trademark infringement.
— First We Feast (@firstwefeast) February 19, 2019