Reebok signs another hot celeb to their long roster!
News broke today that Yachty would be the next face of the brand following a major shift in endorsers.
Starting with Kanye West partnering with Addidas and Rihanna’s collab with Puma, sports brands have been upping their game on who they sign.
Yachty took to Instagram to share the news saying,
“New addition to Team @reebok Thank You Reebok, For This Opportunity. I’m More Than Appreciative.. #Family,” Lil Boat thanked the sportswear brand for the partnership.
In the past, Reebok has been known to sign names like Machine Gun Kelly, Rae Sremmurd, Amber Rose, Future & Gucci Mane and more.
While they don’t each have their own shoe, there is no word yet on if Yachty will have his own shoe in the company.
This announcement comes just weeks after they partnered with popular 90’s brand Lisa Frank on a limited edition shoe.
Yachty is definitely a major influencer who has deserved the position of signing this major deal with Reebok. We look forward to seeing what is to come from this partnership.
Take a look at yachty below and let us know what you think of their collab.