Off-White Brand Sued For Allegedly Ripping Off Name
Virgil Abloh’s famous fashion line, Off-White is being sued by a company that claims that they ripped off their name.
According to The Blast, OffWhite Productions, who also operate as OFFWHITE have filed a lawsuit against Virgil’s brand. OFFWHITE accuses OFF—WHITE of stealing their name and destroying their work and portfolio. The document writes that OFFWHITE “provides wholistic creative solutions to creators of new goods and services integrating innovative marketing, advertising, and other business approaches to product and brand development.”
They add that they have been in business since the 1990s and have always been known as “OFFWHITE”. The company says that their website was launched in 2001 and that they trademarked the name in 2014.
The suit notes that Virgil’s brand “has grown rapidly under the direction of its creative designer, Virgil Abloh.” Since 2012, Virgil’s brand had star power due to the celebs they endorse, often diminishing the attention and notoriety of OFFWHITE.
OFFWHITE says they want Abloh to stop using the name and have sent numerous cease and desist letters to him and his company, but he hasn’t complied.
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