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Rihanna’s Fenty Label To Launch NYC Pop-Up Shop

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Rihanna’s Fenty Label To Launch NYC Pop-Up Shop

Rihanna’s new Fenty collection is coming to a pop-up shop near you pretty soon!


Get ready to literally shop until you drop as a Rihanna is gearing up to have a pop-up shop in the US for the first time ever.

That’s right, Riri’s newly released Fenty label will be stopping by The Webster in SoHo in New York for an 11-day pop-up shop. Overtaking two floors of the location, the customer will be immersed in a full-fledged installation that may mock what we have seen in Paris.

Related: Rihanna Is Now The Richest Female Musician

“I am so proud and honored that Rihanna and her team choose to launch the new FENTY Release with The Webster Soho,” boutique founder/creative director Laure Heriard-Dubreuil said in a press release. “She has an incredible personality, style and is the true epitome of a powerful woman.”

NY locals or anyone who hops on a plain to go visit the pop up will be able to book a flight or take a day off of work from June 19-30 to shop these brand new looks.

Riri has hit so many firsts with this new label under her belt. She was the first woman to create an original brand at LVMH. She is the first woman of color at the top of an LVMH maison, and lastly, she is the first new house created by LVMH since Christian Lacroix in 1987.

Related: Rihanna & LVMH Confirm New Fashion Label!

“Designing a line like this with LVMH is an incredibly special moment for us,” Rihanna said last month. “[LVMH CEO Bernard Arnault] has given me a unique opportunity to develop a fashion house in the luxury sector, with no artistic limits. I couldn’t imagine a better partner both creatively and business-wise, and I’m ready for the world to see what we have built together.”
If you get a chance to stop by let us know how you like it!

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